Mil Fuegos
The mythical mezcal is made from volcanic stone, a mezcal that more than stories, has myths to share. Developed in Mitla Oaxaca.
Service
Identity and product design
Client
Mil Fuegos
Year
2024
The company is accompanied by a narrative that extends to legends of ghost towns and unique characters from horror stories.
In our search for colors and textures that accompany the essence of the brand, we went for a robust style with letters and worn whites.
Sketches
With paper and black and red crayon, our team designed a set of characters from
Devils
Diseñamos personajes que acompañan nuestra historia, inspirados en la tradición de los Judas en Oaxaca.
Legends
A charred piece of paper, taken from a volcano, told the story of a town that at night the light of the volcanic magma shines brighter than that of the moon.
